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Reading lists: Marketing and Communications


Reading lists: Marketing and Communications

Reading list titles for this module - name & code

These items are only part of your institution's official Reading Lists - you can use your funds to purchase these. This is not the extensive list and many resources can be found via your programme and course reading lists in Blackboard Click for more information

There are eBook alternatives for many of the key titles - you can switch to these at the 'basket'. Benefit from instant access, no delivery and saving money. Read our eBook Guide.

 
Product name
Price
Rating
Buy
Advertising and Promotion (ePub eBook)
ADVERTISING AND PROMOTION (EPUB EBOOK)

Hackley, Chris/Hackley, Rungpaka Amy

£52.00
Highly Recommended
Business Communication Today, Global Edition (PDF eBook)
£43.99
Highly Recommended
Business Communication: In Person, In Print, Online
BUSINESS COMMUNICATION: IN PERSON, IN PRINT, ONLINE

Newman, Amy (Cornell University)

£61.99
£49.59
Highly Recommended

Marketing Communications (PDF eBook)
MARKETING COMMUNICATIONS (PDF EBOOK)

Fill, Chris/Turnbull, Sarah

£43.99
Highly Recommended
Strategic Advertising Management
STRATEGIC ADVERTISING MANAGEMENT

Percy, Larry (Visiting Professor of Marketing at...

£52.99
£46.65
Highly Recommended

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