From newspapers to social networking sites, the mass media play a huge role in shaping the way we see ourselves and others.In this engaging introduction, Giles explores our relationship with the media, looking at the effects of advertising, celebrity worship and media influence on violent behaviour.Whatever your level of study, this introduction will help you to evaluate the full reach of the media in our lives.
PART I: INTRODUCTION TO MEDIA PSYCHOLOGY
History of the Mass Media
Ways of Thinking about Psychology and the Media
PART II: MEDIA INFLUENCES ON SOCIAL BEHAVIOUR
Media Influences on Pro and Anti Social Behaviour
Persuasion and Advertising
Body Image, Eating Disordersand the Media
PART III: THE AUDIENCE
Parasocial Interaction
Celebrity and Fandom
Audience Participation Media
PART IV: THE MEDIATED SOCIAL WORLD
Framing and the Psychology of News Influence
Developmental Psychology and the Media
PART V: NEW MEDIA
Psychology and the Internet
Psychological Issues in New Media.
Accessing your eBook through Kortext
Once purchased, you can view your eBook through the Kortext app, available to download for Windows, Android and iOS devices. Once you have downloaded the app, your eBook will be available on your Kortext digital bookshelf and can even be downloaded to view offline anytime, anywhere, helping you learn without limits.
In addition, you'll have access to Kortext's smart study tools including highlighting, notetaking, copy and paste, and easy reference export.
To download the Kortext app, head to your device's app store or visit https://app.kortext.com to sign up and read through your browser.
NB: eBook is only available for a single-user licence (i.e. not for multiple / networked users).
