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Event Management (PDF eBook) 5th edition


Event Management (PDF eBook) 5th edition

eBook by Van der Wagen, Lynn/White, Lauren

Event Management (PDF eBook)

£47.99

ISBN:
9780170282659
Publication Date:
16 Feb 2018
Edition:
5th edition
Publisher:
Cengage
Imprint:
Cengage Learning
Pages:
544 pages
Format:
eBook
For delivery:
Download available
Event Management (PDF eBook)

Description

Events Management: For tourism, cultural, business and sporting events 5E helps you learn the skills and knowledge needed to achieve your Diploma of Event Management or undergraduate degree in Event Management and forge a successful career in this field. The text helps you to build your understanding of tourism, cultural, business and sporting events. Case studies throughout the textbook highlight local and global events to give you examples of best practices for managing events of various scales and geographical contexts. Included revision quizzes enable you to test your understanding of the key topics and to make sure youre ready for your final exams.To access your Student Website, please visit https://get.ga/9780170394451

Contents

PART ONE: EVENT SERVICES 1. Source and use information on the event industry 2. Enhance customer service experiences 3. Coordinate on-site event registrations PART TWO: EVENT PLANNING 4. Manage projects 5. Develop conference programs 6. Manage event staging components PART THREE: EVENT COORDINATION 7. Establish and conduct business relationships 8. Manage finances within a budget PART FOUR: ON-SITE OPERATIONS 9. Identify hazards, assess and control safety risks 10. Monitor work operations 11. Lead and manage people 12. Manage on-site event operations 13. Plan in-house events or functions PART FIVE: EVENT CONCEPTS AND BIDS 14. Develop event concepts 15. Select event venues and sites 16. Implement and monitor environmentally sustainable work practices PART SIX: EVENT COMPLIANCE 17. Research and comply with regulatory requirements 18. Manage risk PART SEVEN: EVENT MARKETING 19. Coordinate marketing activities 20. Obtain and manage sponsorship PART EIGHT: EVENT BUDGETS AND FINANCE 21. Interpret financial information 22. Prepare and monitor budgets PART NINE: EVENT WORKFORCE 23. Recruit, select and induct staff 24. Manage volunteers PART TEN: EVENT IMPLEMENTATION 25. Organise event infrastructure

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